Ronn Torossian Book At Amazon.. And Many Public Libraries

As someone who has spent many, many hours of my life – from childhood until today with my kids – in a New York City Public library it was really amazing this weekend to see my book, “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations” in my local branch library. Really cool.

Of course, the book continues to sell well at Amazon, Barnes and Nobles, Walmart and many other locations. And while it was a time-consuming project, it was something which I really enjoyed doing and continue taking great pride in.

If you don’t own it yet, please get it today here.

Harnessing Technology for Workplace Productivity

There seems to be an ongoing debate when it comes to technological advancements as far as the latest digital devices and software and workplace productivity. While some harness these developments such as project management software like Asana or Basecamp, others are slow to adopt these new advancements.

Although, the answer isn’t always black and white, as an entrepreneur who has developed one of New York’s top PR agencies from the ground up, I’m always on the lookout for new technology, whether it be a device or piece of software that can help improve efficiency and productivity across my company.

Over the years I’ve seen the PR industry go from Bacon’s to Cision and faxes to smartphone emails. The fact of the matter is that the technology industry as a whole is ever-evolving and will continue to be day-by-day, week-by-week and year-by-year. CEOs, senior leadership and business owners should embrace the fact that these new capabilities are springing up at such a rapid pace.

Now, am I saying that folks should use and experiment with every new piece of technology or software that is released and find a way to integrate it into their business, no. Use a practical and strategic approach when it comes to doing so. Perhaps you’re looking for new CRM software that will help your sales team or a specific tool that will help streamline social media efforts. Do the research and implement these changes into your everyday efforts to ensure that they will help your day-to-day processes while also keeping the big picture in mind.

5W Public Relations has seen quite the change in the tech world over the last 10 years since our inception in 2003 and we’re looking forward to what the next 10 brings.

Source:http://www.ronntorossianupdate.com/harnessing-technology-for-workplace-productivity

5WPR has been ranked as 5TH best Beauty & Fashion PR agency

5WPR, one of the largest independently owned public relations firms in the United States, offers cutting-edge services in integrated marketing, public relations, strategic planning, reputation management, event marketing, celebrity sponsorships, digital/social media, and product integration.

The firm was founded by Ronn Torossian, one of the finest public relations experts in the US. 5WPR is headquartered in New York and also has an office in Los Angeles.

5WPR has more than 90 PR professionals who with their professional and result-driven approach have taken the firm to the pinnacle of success.

O’Dwyer’s, a leading public relations publication, announced that “5W public relations” is ranked 5th best PR Company, specialising in beauty & fashion PR.

Known for implementing customized, creative, and effective media programs designed to reach the clients’ business objectives, 5WPR also earned a spot in the INC. 500 list in 2007.

Anthony Weiner & Crisis PR

Local headlines are all about Anthony Weiner’s big interview with New York Times magazine which has already been shared online– where Weiner seemingly toys with the idea of running for Mayor of the Great city of New York. Certainly, this interview was arranged and the “coming-out” party for public reaction to Weiner and his high-profile wife, Hillary Clinton staffer Huma Abedin.

Weiner clearly didn’t heed the advice of a crisis PR agency back then – but it is because he lied to his wife and so he had to keep lying to the public. It’s what I said then, and what I believe now – Anthony Weiner’s political obituary has not yet been written.

Expect to see a return of Anthony Weiner to the talk show circuit at the very least – and the man had been brilliant at Public Relations until his downfall. He’s BACK.

Source:http://ronntorossian.com/anthony-weiner-crisis-pr/